I like how this particular article summarizes some of the main differences between the trailers for CTI/HKTV's series versus other stations while at the same time getting first-hand information from Ricky Wong on what some of his upcoming plans are. Most important of all, this article addresses the whole 'supporting artist' versus 'leading artist' thing in a fair way -- instead of automatically 'bashing' CTI/HKTV's artists as being 'inferior' just because they are not 'first line siu sangs and fadans', the writer of the article actually poses the question to Ricky Wong and gives him the chance to 'explain' the reasoning behind it.
Overall, this article is a good summary of CTI/HKTV's Sales Presentation -- definitely a 'must-read' for those who have been following the whole TV wars thing!
Ricky Wong’s two main tactics to ‘grab’ audiences; targets TVB’s pain points
Source: Mingpao Weekly, Issue 2300
For Ricky Wong’s (王維基) HKTV (formerly CTI) to be a ‘formidable’ opponent facing a strong, long-standing TV station (TVB) that has enjoyed a virtual monopoly in the HK television market for such a long time, audiences are most concerned with what type of ‘advantage’ HKTV will have over its opponent and what will set them apart from the competition?